January 20th, 2015
Philanthropy MA Member News
Harvard Pilgrim Health Care Foundation’s new strategic plan for 2015 - 2018 focusing on fresh, healthy food for families and communities. The Foundation’s Fresh New Plan “You are what you eat.” We’ve all heard that phrase before. And, as the Foundation has attacked childhood obesity in our region during the past eight years, it continues to ring true. Too many children and their families don’t have access to fresh, healthy food, and that has contributed to the obesity epidemic in our cities, our towns and our nation. The Foundation board recently voted to expand our current focus on preventing childhood obesity to help families eat fresher. This expanded initiative is called the Harvard Pilgrim Healthy Food Fund. The fund will support nonprofit organizations throughout Harvard Pilgrim’s service areas that make fresh (and often local) food easier to find and buy. From farmer’s markets to food pantries, community gardens, “food forests” and cooking classes, there are a growing number of ways to help low- and middle-income families eat better. Our eight-year Growing up Healthy initiative taught us what works to help children eat better and move more. We are now taking an opportunity to build on what we have learned by helping families and communities be healthier-starting with what they eat. Read HCHPF's strategic plan and executive summary.