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Communications Manager

Organization:
Lazarus House Ministries
Job Title: Communications Manager
Job Type:
Marketing
City:
Lawrence
State:
Massachusetts
Job Search Ends:
February 1st, 2023
Organization's Website:

Position Title:  Communications Manager

Reports to:  Director of Development

Position Summary:  

The Communications Manager will be responsible for managing communications within Development to support the Ministry’s growth by providing support to internal stakeholders and being a point of contact for external vendors and media outlets.

Position Description:

  • Ensure that any content or printed material seen by the general public has messaging and branding that are consistent with the Lazarus House Mission across all channels of communications.
  • Work with all areas of the Ministry to collect and communicate statistics to donors and the community.
  • Create, distribute, and update the Communications Policies and Procedures Guidelines and ensure that content/material seen by the general public is in alignment throughout the Ministry.
  • Review and improve website traffic by reporting on metrics/analytics and providing support in making updates, implementing new functionality, creating new web pages, and ensuring consistent messaging and branding.
  • Function as the point of contact for all media inquiries and media events for the Ministry.
  • Identify new potential media relationships and cultivate partnerships with local media outlets (e.g., newspapers, magazines, news stations, etc.).
  • Create an annual press release schedule, write press releases, and submit press releases to media outlets.
  • Ensure that social media accounts are consistent with messaging and branding by providing recommendations as needed related to social media post content and design.
  • Review social media metrics and provide insight and recommendations on how to improve statistics and sustain audiences.
  • Create and distribute marketing materials such as brochures, newsletters, videos, etc.
  • Create email communications for the Ministry through Constant Contact and provide recommendations on how to maintain high read rates and engagement.
  • Write and edit the content as requested for any literature, press release or publications that applies to the ministry (e.g., newsletters, annual report, annual appeals, general brochure, development appeals, etc.)
  • Assist with the creation and design of signage throughout the Ministry and audit signage to ensure alignment with branding and messaging.
  • Ensure that our contacts are updated and accurate for the distribution of communication materials.
  • Identify resources that will help ensure growth and targeted marketing (e.g., purchased email lists).
  • Provide support in designing and purchasing promotional products as needed.
  • Design and facilitate truck wrapping as needed.
  • Provide pricing, targeted demographics, and recommendations on how/when to use advertising methods (e.g., youtube, billboards, printed ads, social media advertising etc.).
  • Be the point of contact for translation services and provide guidance on what to translate and when.
  • Oversee and manage the communications team members.
  • Plan and coordinate special anniversary events.
  • Other duties as required.

Minimum Qualifications:

  • High School Diploma or equivalent required.
  • 3+ years of experience working in a communications/marketing role.
  • Proficient using Adobe Suite (Layout, Video Editing, Photo Manipulation).
  • Prior experience managing websites.
  • Prior experience using Constant Contact.
  • Proficient with Microsoft Office (Word, Excel, Outlook, PowerPoint).
  • Prior experience working as part of a communications team.
  • Ability to act with integrity, professionalism, and confidentiality.
  • Strong analytical and problem-solving skills.
  • Ability to prioritize tasks and delegate them as necessary.
  • Excellent verbal and written communication skills.
  • Excellent organizational skills and attention to detail.
  • Be able to travel from building to building within the ministry and external agencies.
  • Experience working with diverse demographics of individuals.
  • Interact effectively with staff, guests, volunteers, benefactors, and the general public.

Preferred Qualifications:

  • Bilingual in English/Spanish preferred.
  • Familiarity with WordPress preferred.
  • Drone flyer’s license/certification preferred.
  • BA/BS in Communications, Marketing, or a related field is preferred.

Apply Here

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